Live & Exclusive
Streaming Partner
Powered By...
SPONSOR LOGO
SPONSOR LOGO
Powered By...
SPONSOR LOGO
SPONSOR LOGO
TITLE SPONSOR
POWERED BY
BROADCASTING PARTNER
|
Branding Brand logo to be incorporated in sponsors grid on all event collaterables |
ILU - TOP | ILU - BOTTOM | BOTTOM BAND |
|
Naming Rights Pro Cricket League Season 2 - Championship naming rights |
✓ | ✗ | ✗ |
|
Trophy Engraved Brand Logo Presence of Brand - Championship Trophy |
✓ | ✗ | ✗ |
|
Pre Promotion Sponsor Brand logo promotion - More than 10000 sec Pre Promotion advertisement on Sony Channel & on Sony Liv |
NOV 2025 Brand Logo: ILU - Top Audio: BRAND NAME present |
NOV 2025 Brand Logo: ILU - BOTTOM Audio: Powered By BRAND NAME |
NOV 2025 Brand Logo: BOTTOM BAND Audio: BROADCASTING PARTNER BRAND NAME |
|
Broadcasting 100 Hours of Broadcasting & Live Streaming of Matches on Sony Channel (SD + HD) & Sony Liv (OTT Platform) - Global audiences, Ex IPL and Ex Ranji Players during matches |
ILU - Top | ILU - BOTTOM | BOTTOM BAND |
|
Merchandise Brand Logo Presence - International Quality Merchandise |
Back (on all players of all the teams) | Leading Arm (on all players of all the teams) | ✗ |
|
Player Access ICON & MARQUEE Player Access - Ex International players, Right to Photoshoot, TVC, Exclusive Digital Content & Player Appearances |
✓ | ✓ | 2 ICON & 2 MARQUEE Players Access |
|
Social Media Count of Instagram & Facebook post exclusive to sponsor only |
2 | 1 | 1 |
|
Live Ad Exclusive Prime time Brand Ad during live matches |
960 Advertisements 15 secs X 40 per match X 24 Matches |
600 Advertisements 10 secs X 25 per match X 24 Matches |
240 Advertisements 10 secs X 10 per match X 24 Matches |
|
Aston Band Aston Band Per match exclusive to each Sponsor |
5 | 3 | 2 |
|
Pre Match Show Pre Match Show: Brand Logo presence on backdrop |
ILU - Top (15 Mins * 24 Matches) | ILU - Bottom (15 Mins * 24 Matches) | Bottom Band (15 Mins * 24 Matches) |
|
Post Match Show Post Match Show: Extra Innings - Brand Logo presence on backdrop |
ILU - Top (15 Mins * 24 Matches) | ILU - Bottom (15 Mins * 24 Matches) | Bottom Band (15 Mins * 24 Matches) |
|
Innings Break Innings Break: Brand Advertisement |
60 Sec * 24 Matches | 30 Sec * 24 Matches | 30 Sec * 24 Matches |
|
LED Boundary 1 Mtr X 5 MTR LED BOUNDARY PERIMETER In Stadia Advertisement |
3,84,000 Seconds 20 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches |
2,88,000 Seconds 10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches |
1,92,000 Seconds 10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches |
|
LED Boundary Rotational 1 Mtr X 5 MTR LED BOUNDARY PERIMETER Advertisement - Brand logo display during the matches |
30% Stadium Rotational Basis branding (maximum time allocation to the sponsor) | 20% Stadium Rotational Basis branding | 5% Stadium Rotational Basis branding |
|
Giant LED Screen Giant LED Sight & Replay Screen Branding (36X10 & 32X14 respectively) |
9,600 Seconds 20 Ads X10 Sec X 24 Matches X 2 |
4,800 Seconds 10 Ads X10 Sec X 24 Matches X 2 |
2,400 Seconds 5 Ads X10 Sec X 24 Matches X 2 |
|
Branding Board 20X8 Branding Board exclusive for brand at match venue |
8 | 6 | 2 |
|
Pitch Mat Logo Count of Sponsor brand 3d Pitch Mat Logo |
2 - Behind the wickets | 1 - Behind the wicket | 1 - Mid Wicket Position |
|
Presentation Ceremony Presentation Ceremony Backdrop - Brand Logo Presence |
30% | 15% | 5% |
|
Press Conference Press Conference, Interview backdrop, Commentators Backdrop - Brand Logo Presence |
30% | 15% | 5% |
|
Stadium Tier 1 Stadium Tier 1 Branding |
30% | 15% | 5% |
|
Boundary Rope Boundary Rope Brand Logo Presence |
30% | 15% | 5% |
|
Team Dugout Team Dugout Branding |
30% | 15% | 5% |
|
Other Stadium Branding Other Stadium Branding rights during matches - Banners, Flags, Boundary boards and display zone |
30% | 15% | 5% |
|
Stumps Stumps - Brand Logo Presence |
100% | ✗ | ✗ |
|
VVIP Box Exclusive VVIP Box Branding |
1 | 1 | ✗ |
|
Man of the Match Exclusive Man of the matches branding |
1 Exclusive Award + Branding | 1 Exclusive Award + Branding | 1 Exclusive Award + Branding |
|
Top League Awards Rights to Present Top League Awards by brand representative |
4 Matches | 3 Matches | 2 Matches |
|
Toss Right to Toss the coin before matches |
4 Matches | 3 Matches | 2 Matches |
|
Merchandise Signed During matches sponsor Signed and Unsigned Merchandise and Memorabilia |
✓ | ✓ | ✓ |
|
Ball Boys Uniform Branding on Balls Boys Uniform |
✓ | ✓ | ✓ |
|
Sight Screen Giant LED Sight Screen Logo display (36X10 Feet) |
✓ | ✓ | ✓ |
|
Mega Events Players draft event of Pro Cricket League Season 2 |
Sep-25 | Sep-25 | Sep-25 |
|
Mega Events Mega opening & Closing ceremony event at Vijay Pathik Stadium |
Oct-Nov 2025 | Oct-Nov 2025 | Oct-Nov 2025 |
|
Social Media Sponsor Brand Logo Promotion on social media - Highlights packages, Post-match analysis, Player interviews, Social media clips, Match previews and reviews |
ILU - TOP | ILU - BOTTOM | BOTTOM BAND |
|
Social Media Sony Sports will use its own social media assets to promote and amplify the Partnership - Sponsor brand logo presence |
ILU - TOP | ILU - BOTTOM | BOTTOM BAND |
|
Social Media Pics and Content about Association with #Sponsor brand to be shared on the Print, electronic & Social Media |
✓ | ✓ | ✓ |
|
FM Ads FM Ads - Supported by RJ mentions and OB coverage |
As Title | As Powered By | As BROADCASTING PARTNER |
|
PR One exclusive PR news in print and electronic media for joining the league - Brand Logo Presence of sponsor as |
As Title | As Powered By | As BROADCASTING PARTNER |
|
Digital League digital reach with Sponsors logo - To generate more value and reach on social media and other digital platforms |
Dedicated Plan | Dedicated Plan | ✗ |
|
Influencer Marketing Influencer Marketing post dedicated to sponsor brand |
8 | 6 | 2 |
|
Branding Exclusive Sponsor logo on league products, Trophies/Mementos, Cheque & Giveaways |
✓ | ✗ | ✗ |
|
Video Highlights Social media Video highlights of matches with Sponsor logo branding during and post tournament |
90 Days | 90 Days | Brand Logo Presence |
|
Social Media Content Exclusive Social Media Content - Creative content, Online Contest with branding on league products as giveaways to be posted |
✓ | ✓ | ✓ |
|
Trophy Tour Trophy Tour - Sponsors logo presence as City tour, Universities & Corporate Premises, Malls, Public places & Match days |
ILU - TOP | ILU - BOTTOM | BOTTOM BAND |
|
Leads & Sales Leads & Sales Generation - Dedicated space for product display and Lead generation during matches |
✓ | ✗ | ✗ |
|
Digital Ads Digital Ads - To generate more value and reach on social media and other digital platforms |
✓ | ✓ | ✗ |
|
PR Agency Engaging a specialist PR agency for promotions and media handling |
✓ | ✗ | ✗ |
|
Award Night Exclusive Yearly PCL Award Nights invitation to sponsor management |
✓ | ✓ | ✓ |
|
Event Website Brands Presence on event website |
✓ | ✓ | ✓ |
|
Event Report Detailed event reach report with COMPANY branding photographs & coverage will be sent to the sponsor at a regular interval |
✓ | ✓ | ✓ |
Brand logo to be incorporated in sponsors grid on all event collaterables
Title Sponsor
ILU - TOP
Powered By
ILU - BOTTOM
Broadcasting
BOTTOM BAND
Pro Cricket League Season 2 - Championship naming rights
Title Sponsor
✓
Powered By
✗
Broadcasting
✗
Engraved Brand Logo Presence of Brand - Championship Trophy
Title Sponsor
✓
Powered By
✗
Broadcasting
✗
Sponsor Brand logo promotion - More than 10000 sec Pre Promotion advertisement on Sony Channel & on Sony Liv
Title Sponsor
NOV 2025
Brand Logo: ILU - Top
Audio: BRAND NAME present
Brand Logo: ILU - Top
Audio: BRAND NAME present
Powered By
NOV 2025
Brand Logo: ILU - BOTTOM
Audio: Powered By BRAND NAME
Brand Logo: ILU - BOTTOM
Audio: Powered By BRAND NAME
Broadcasting
NOV 2025
Brand Logo: BOTTOM BAND
Audio: BROADCASTING PARTNER BRAND NAME
Brand Logo: BOTTOM BAND
Audio: BROADCASTING PARTNER BRAND NAME
100 Hours of Broadcasting & Live Streaming of Matches on Sony Channel (SD + HD) & Sony Liv (OTT Platform) - Global audiences, Ex IPL and Ex Ranji Players during matches
Title Sponsor
ILU - Top
Powered By
ILU - BOTTOM
Broadcasting
BOTTOM BAND
Brand Logo Presence - International Quality Merchandise
Title Sponsor
Back (on all players of all the teams)
Powered By
Leading Arm (on all players of all the teams)
Broadcasting
✗
ICON & MARQUEE Player Access - Ex International players, Right to Photoshoot, TVC, Exclusive Digital Content & Player Appearances
Title Sponsor
✓
Powered By
✓
Broadcasting
2 ICON & 2 MARQUEE Players Access
Count of Instagram & Facebook post exclusive to sponsor only
Title Sponsor
2
Powered By
1
Broadcasting
1
Exclusive Prime time Brand Ad during live matches
Title Sponsor
960 Advertisements
15 secs X 40 per match X 24 Matches
15 secs X 40 per match X 24 Matches
Powered By
600 Advertisements
10 secs X 25 per match X 24 Matches
10 secs X 25 per match X 24 Matches
Broadcasting
240 Advertisements
10 secs X 10 per match X 24 Matches
10 secs X 10 per match X 24 Matches
Aston Band Per match exclusive to each Sponsor
Title Sponsor
5
Powered By
3
Broadcasting
2
Pre Match Show: Brand Logo presence on backdrop
Title Sponsor
ILU - Top (15 Mins * 24 Matches)
Powered By
ILU - Bottom (15 Mins * 24 Matches)
Broadcasting
Bottom Band (15 Mins * 24 Matches)
Post Match Show: Extra Innings - Brand Logo presence on backdrop
Title Sponsor
ILU - Top (15 Mins * 24 Matches)
Powered By
ILU - Bottom (15 Mins * 24 Matches)
Broadcasting
Bottom Band (15 Mins * 24 Matches)
Innings Break: Brand Advertisement
Title Sponsor
60 Sec * 24 Matches
Powered By
30 Sec * 24 Matches
Broadcasting
30 Sec * 24 Matches
1 Mtr X 5 MTR LED BOUNDARY PERIMETER In Stadia Advertisement
Title Sponsor
3,84,000 Seconds
20 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
20 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
Powered By
2,88,000 Seconds
10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
Broadcasting
1,92,000 Seconds
10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
10 Ads X 10 Sec X 80 Led (100% Branding) X 24 Matches
1 Mtr X 5 MTR LED BOUNDARY PERIMETER Advertisement - Brand logo display during the matches
Title Sponsor
30% Stadium Rotational Basis branding (maximum time allocation to the sponsor)
Powered By
20% Stadium Rotational Basis branding
Broadcasting
5% Stadium Rotational Basis branding
Giant LED Sight & Replay Screen Branding (36X10 & 32X14 respectively)
Title Sponsor
9,600 Seconds
20 Ads X10 Sec X 24 Matches X 2
20 Ads X10 Sec X 24 Matches X 2
Powered By
4,800 Seconds
10 Ads X10 Sec X 24 Matches X 2
10 Ads X10 Sec X 24 Matches X 2
Broadcasting
2,400 Seconds
5 Ads X10 Sec X 24 Matches X 2
5 Ads X10 Sec X 24 Matches X 2
20X8 Branding Board exclusive for brand at match venue
Title Sponsor
8
Powered By
6
Broadcasting
2
Count of Sponsor brand 3d Pitch Mat Logo
Title Sponsor
2 - Behind the wickets
Powered By
1 - Behind the wicket
Broadcasting
1 - Mid Wicket Position
Presentation Ceremony Backdrop - Brand Logo Presence
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Press Conference, Interview backdrop, Commentators Backdrop - Brand Logo Presence
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Stadium Tier 1 Branding
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Boundary Rope Brand Logo Presence
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Team Dugout Branding
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Other Stadium Branding rights during matches - Banners, Flags, Boundary boards and display zone
Title Sponsor
30%
Powered By
15%
Broadcasting
5%
Stumps - Brand Logo Presence
Title Sponsor
100%
Powered By
✗
Broadcasting
✗
Exclusive VVIP Box Branding
Title Sponsor
1
Powered By
1
Broadcasting
✗
Exclusive Man of the matches branding
Title Sponsor
1 Exclusive Award + Branding
Powered By
1 Exclusive Award + Branding
Broadcasting
1 Exclusive Award + Branding
Rights to Present Top League Awards by brand representative
Title Sponsor
4 Matches
Powered By
3 Matches
Broadcasting
2 Matches
Right to Toss the coin before matches
Title Sponsor
4 Matches
Powered By
3 Matches
Broadcasting
2 Matches
During matches sponsor Signed and Unsigned Merchandise and Memorabilia
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Branding on Balls Boys Uniform
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Giant LED Sight Screen Logo display (36X10 Feet)
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Players draft event of Pro Cricket League Season 2
Title Sponsor
Sep-25
Powered By
Sep-25
Broadcasting
Sep-25
Mega opening & Closing ceremony event at Vijay Pathik Stadium
Title Sponsor
Oct-Nov 2025
Powered By
Oct-Nov 2025
Broadcasting
Oct-Nov 2025
Sponsor Brand Logo Promotion on social media - Highlights packages, Post-match analysis, Player interviews, Social media clips, Match previews and reviews
Title Sponsor
ILU - TOP
Powered By
ILU - BOTTOM
Broadcasting
BOTTOM BAND
Sony Sports will use its own social media assets to promote and amplify the Partnership - Sponsor brand logo presence
Title Sponsor
ILU - TOP
Powered By
ILU - BOTTOM
Broadcasting
BOTTOM BAND
Pics and Content about Association with #Sponsor brand to be shared on the Print, electronic & Social Media
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
FM Ads - Supported by RJ mentions and OB coverage
Title Sponsor
As Title
Powered By
As Powered By
Broadcasting
As BROADCASTING PARTNER
One exclusive PR news in print and electronic media for joining the league - Brand Logo Presence of sponsor as
Title Sponsor
As Title
Powered By
As Powered By
Broadcasting
As BROADCASTING PARTNER
League digital reach with Sponsors logo - To generate more value and reach on social media and other digital platforms
Title Sponsor
Dedicated Plan
Powered By
Dedicated Plan
Broadcasting
✗
Influencer Marketing post dedicated to sponsor brand
Title Sponsor
8
Powered By
6
Broadcasting
2
Exclusive Sponsor logo on league products, Trophies/Mementos, Cheque & Giveaways
Title Sponsor
✓
Powered By
✗
Broadcasting
✗
Social media Video highlights of matches with Sponsor logo branding during and post tournament
Title Sponsor
90 Days
Powered By
90 Days
Broadcasting
Brand Logo Presence
Exclusive Social Media Content - Creative content, Online Contest with branding on league products as giveaways to be posted
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Trophy Tour - Sponsors logo presence as City tour, Universities & Corporate Premises, Malls, Public places & Match days
Title Sponsor
ILU - TOP
Powered By
ILU - BOTTOM
Broadcasting
BOTTOM BAND
Leads & Sales Generation - Dedicated space for product display and Lead generation during matches
Title Sponsor
✓
Powered By
✗
Broadcasting
✗
Digital Ads - To generate more value and reach on social media and other digital platforms
Title Sponsor
✓
Powered By
✓
Broadcasting
✗
Engaging a specialist PR agency for promotions and media handling
Title Sponsor
✓
Powered By
✗
Broadcasting
✗
Exclusive Yearly PCL Award Nights invitation to sponsor management
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Brands Presence on event website
Title Sponsor
✓
Powered By
✓
Broadcasting
✓
Detailed event reach report with COMPANY branding photographs & coverage will be sent to the sponsor at a regular interval
Title Sponsor
✓
Powered By
✓
Broadcasting
✓